We talked about how important it is to have a website for growing your wellness business online. In this article, let’s dive into some tips on how to grow your wellness business online.
Work “virtually” with others – opportunities exist in the wellness industry where you can work from a distance. For example, a personal trainer can work virtually with a client who is located overseas. They go through the same routine as if you were there in person.
Take someone under your wing – do you know someone who wants to work in the wellness industry? Share your knowledge and expertise by taking them under your wing and teaching them about what you do. Offer to mentor them on the business aspect of the wellness industry so that they may learn how to grow their own business too. This would be an excellent way for both parties to grow their wellness business online together!
Have an e-newsletter – just like how you have left the room in your marketing plan for Google Adwords, Facebook Ads, Email Marketing, etc. have an e-newsletter in your marketing plan to stay in touch with your current and potential clients.
Create a webinar – do you think that a webinar would be beneficial to grow your wellness business online? Offer a free session where you speak on the topic of wellness and educate others on what they can do to achieve their health goals. Webinars are becoming more popular every day, so this is one idea for how to grow your wellness business online if you haven’t thought about it before.
Give away freebies – giveaway items such as samples, content (ebooks, podcasts, videos), coupons/discounts, gift cards/certificates, limited time offers…etc! Giveaways not only build brand awareness, but it also gives your potential clients a taste of what you have to offer.
Pick up the phone – are you living in an age where emailing is easier? Do not get left behind by picking up your phone and calling people! This will set you apart from everyone else who is buried in their inbox. People want to be acknowledged when they are contacted, so try to pick up the phone every once in a while.
Don’t be afraid to ask for referrals – if your client is happy with your services, don’t hesitate to ask them for a referral! People are more than willing to do this. This is how you can grow your wellness business online even more by reaching out to others who may need your services.
Seek opportunities through social media – all of the top brands are on social media, so why wouldn’t you want an opportunity to market yourself there too? Social media is a fun and easy way to connect with like-minded people. Use social media as a source of inspiration and motivation for staying healthy.
Create useful content – create useful content that educates others about important topics in the health industry such as fitness, nutrition, weight loss, yoga, meditation, stress relief, etc. People are always looking for information, so if you can provide valuable content, they will appreciate it and may even be inclined to do business with you.
Participate in tradeshows – this is a great opportunity for you to network with others in the wellness industry. You can learn about the latest trends, products, and services that are available. Not to mention, it’s a great way to get your name out there too!
Be a social butterfly! – attend networking events and mixers so you can meet new people who may be interested in what you have to offer. Don’t forget your business cards either!
Cross-promote with other businesses – partner up with another business that has similar values as you do and shares your content on each other’s social media accounts. You can even cross-promote each other by sending each other your newsletter subscriber list too! Cross-promotion is a great way to grow your wellness business online together with others.
Don’t be afraid to get creative – these are just some examples of how you can grow your wellness business online, but if you think of other ways that would work for you and your clients, go ahead and try it out. You never know what may come from different approaches!
Engage your followers – when you post something on social media, make sure to engage with your followers by replying to their comments. This will show that you are interested in what they have to say and that you appreciate their feedback. If you want to grow your wellness business online, a few inspiring quotes will definitely help in driving follower engagement.
Stay up to date with the latest trends – keep an eye out for the latest trends in the health industry so you can stay ahead of the game and provide valuable information to your clients. Knowledge is power, so arm yourself with as much information as possible!
Share photos – share photos of your work, your clients, and behind-the-scenes shots of what goes on in your business. This will help to give others a personal glimpse into your business.
Charity – give back to your community! Offer free services or host charity events to help those in need. This is a great opportunity for you to show others how much you care about your clients and their well-being.
Growing a wellness business online takes a lot of hard work and dedication, but if you put in the effort, you will be successful! Use the tips above as a guide to help get you started. Stay motivated and don’t up! Your hard work will pay off in the end. Just remember to never give up!